IS IT A BIRD

- WEB DESIGN, PRINT DESIGN, SOCIAL MEDIA, STRATEGY

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A set of printed stickers for each field:
research & analysis, design thinking, visual design, business & strategy ↑

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Double-sided flyers for each super intern: visual designer, researcher, service designer ↑
/ Type-led motion piece, encouraging to apply for the position ↓

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IIAB'S SOCIAL MEDIA AIMS TO EDUCATE THE READER RATHER THAN IN AN ALREADY NOISY WORLD. IT INVITES TO READ THE LATEST BUZZ IN THE INDUSTRY, REFLECTIONS AND SIGN UP FOR THE KNOWLEDGE-PACKED EVENTS. HOWEVER, MUCH OF THE INTERESTING MATERIAL IS NOT SHARED WITH THE MASS PUBLIC AND CAN ONLY BE DISCOVERED DURING WORKSHOPS OR PRIVATE MEETINGS ...

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BEHIND THE CURTAIN: TAPPING INTO THE CREATIVE PROCESS OF "BEING A YOUNG FEMALE IN REAL-TIME" PRESENTATION

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WE DECIDED TO EXECUTE THE THIRD APPROACH:
FUN & YOUTHFUL

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AFTER ROUNDS OF AMENDMENTS AND CONSIDERATIONS OF VISUAL ELEMENTS, THE RESEARCH MATERIAL WAS DISTILLED INTO A 20-PAGE PRESENTATION.

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